IQOS ILUMA i Standard in Dubai — from AED 250
The i Standard is the middle device in the ILUMA i range and the one most customers end up with. It comes as a holder plus a charging case, so the holder tops up between sticks and you are never waiting on a battery. It also carries the touchscreen and Pause Mode that the entry-level i One does not.
Five colours are AED 250: Black, Breeze Blue, Leaf Green, Oasis and Purple. Galaxy Blue and Electric Purple are limited colours at AED 300, and the Remix Limited Edition is AED 500.
Which device should you actually buy?
| ILUMA i One | ILUMA i Standard | ILUMA i Prime | |
|---|---|---|---|
| Price from | AED 150 | AED 250 | AED 350 |
| Design | All-in-one | Holder + charging case | Holder + charging case |
| Touchscreen | No | Yes | Yes |
| Pause Mode | No | Yes | Yes |
| Back-to-back sticks | Limited by battery | Holder recharges in case | Holder recharges in case |
| Exterior | Plastic body | Plastic body | Wrapped finish |
| Suits | Light use, one piece to carry | All-day use | All-day use, premium look |
How to choose: the AED 100 step up from the i One gets you the charging case and the screen, and that is the difference most people notice day to day. A further AED 100 takes you to the i Prime, which adds a wrapped premium exterior to the same features.
What Pause Mode actually does
You can stop mid-stick and come back to it rather than losing the rest. If you are the kind of smoker who gets interrupted by a phone call halfway through, this is the feature worth paying for. It is not available on the i One or on the older ILUMA One.
Upgrading from an older ILUMA
If you already own an original ILUMA, your sticks carry over unchanged — the i generation uses the same TEREA. What you gain is the screen, Pause Mode and a refreshed body.
If you are coming from an IQOS 3 DUO or Originals, this is a bigger jump: those use a heating blade and take HEETS, which will not fit any ILUMA. You will be switching sticks as well as devices.
Which TEREA to order with it
The device needs sticks, and origin makes more difference to cost than anything else:
- TEREA Indonesia — from AED 120, widest range, the usual first order
- TEREA Kazakhstan — from AED 125, fuller and drier
- TEREA Swiss — AED 160, the same flavour names as the UAE edition
- TEREA Japan — AED 200, widest menthol selection
- TEREA UAE — AED 200, the local retail edition
An i Standard with two Indonesian cartons comes to AED 490 and ships free, as orders above AED 375 qualify for free delivery.
Stock and delivery
Devices are held in our Dubai stock and dispatch the same day your order is confirmed. Galaxy Blue is a limited colour and we hold fewer of them than the core five.
Dubai delivery is typically 1 to 2 hours. Sharjah and Ajman are same-day; the remaining emirates are next business day. Cash on delivery is available across all seven emirates.
Frequently asked questions
How much is the IQOS ILUMA i Standard in Dubai?
AED 250 for Black, Breeze Blue, Leaf Green, Oasis and Purple. Galaxy Blue and Electric Purple are AED 300, and the Remix Limited Edition is AED 500.
What is the difference between ILUMA i One and i Standard?
The i One is one all-in-one unit with no screen. The i Standard is a holder plus a charging case, and adds a touchscreen and Pause Mode. The case recharges the holder between sticks, so the Standard suits anyone using several sticks close together.
What does the i Prime add over the i Standard?
A wrapped premium exterior. Both use the same heating system and the same features; the Prime has a wrapped finish and the Standard has a plastic body.
Does the ILUMA i Standard need cleaning?
No. It heats the stick from the inside using induction rather than a blade, so there is no residue and no cleaning sticks to buy.
Will my old HEETS work with the ILUMA i Standard?
No. HEETS are made for blade-based devices such as IQOS 3 DUO and IQOS Originals. Every ILUMA and ILUMA i device takes TEREA only. The packs look similar, so check the box says TEREA.